Business continuity is what keeps your company running even when interruptions occur and disaster strikes. From holidays to natural disasters, your brand needs to remain available and functional at all times. Here in the digital era, customers expect 24/7 access and support. For larger businesses, this type of continuity is par for the course. But for solopreneurs and small businesses, it can be tough to keep your business online and rolling 100% of the time.
Fortunately, there are plenty of tools and services you can implement to automate your business process and protect yourself from business interruptions.
Conduct Business on the Cloud
The cloud is the single most useful development for small and solo-run businesses today. Cloud services and data storage make it much more difficult for information to be lost or for your online services to go offline. A website server on the cloud will serve itself more efficiently to customers across the globe and cloud-based services will be more consistently available to you and your customers.
The more you can do on the cloud, the better. Just be sure you are working with high-quality and cyber-secure cloud partners.
Customer Self-Service Technology
Online self-service has finally put the 24/7 into small business availability. While you may need to sleep and attend to personal matters, your customers can still attend to their own needs through online tools. A good search feature and information database (or just a well-written FAQ) page can minimize your customer’s need for direct live assistance, while a smooth e-commerce site can continue taking in orders even when you the business owner are offline.
Stay Flexible with Co-Working Spaces
Being a solo business owner can mean needing to check in on business no matter where you are – or if there’s an office available. When you’re traveling, your computer breaks, your internet is interrupted, or your home office is down for maintenance; remember that there are always co-working spaces available in every city. There you can find all the office equipment and high-speed internet connection you may need. With co-working spaces, you can continue to conduct business when your normal office access is interrupted.
Partner with Department Outsourcing
Solopreneurs and many small businesses don’t have the staff to provide full departmental services. You don’t have a customer service call center, an accounting and legal department, or a marketing team. Fortunately, the outsourcing industry was designed for entrepreneurs to hire on any department they need for however long the work is needed. While your business is growing from the ground up, you can achieve full-service business continuity by partnering with outsourced department services.
Always Have a Backup-Recovery Plan
Last but certainly not least is backup recovery. A backup recovery plan is a two-prong method to ensure your digital assets are never at risk of being lost or ransomed from you. Take regular (daily/weekly/monthly) backups of your work computer(s) and all your files. Archive these backups and develop a quick-engaging plan to deploy these backups as needed. Whether data is lost to encrypting ransomware, an error in your server, or an accidental tap of the ‘delete’ key, you can always ‘reload from save with a well-built backup and recovery plan.
Running a business on your own is exhilarating, challenging, and also impossible for one person to do 24/7. Fortunately, there are business services available to expand your one-person team with outsourcing, cloud access, automation, and even co-working spaces if your normal business location is disrupted. Most importantly, know when to reach out and outsource at the right times. Here at SystemsNet, we are proud to offer IT services to small and medium businesses and would be proud to be your go-to source for IT support for your solo business. Contact us today to start talking about your company’s IT needs.