Monthly Archives: January 2023

January Recap: All You Need to Know About Social Engineering

Social Engineering
Cybersecurity, Data Backup, Phishing, Security, , , , , , , ,

This month, we covered a range of topics concerning social engineering. Social engineering is now considered one of the most prevalent risks when it comes to online security. Most hackers rely heavily on social engineering tactics to lure unsuspecting users to divulge information.

It sounds complicated but it’s nothing more than the practice of manipulating people into revealing information through the use of false pretenses. It often creates a sense of urgency, fear or excitement, playing with people’s emotions to get them to do exactly what the hackers want them to do. In case you missed any of them, here is a brief summary.

social engineeringWeek 1: What Is Social Engineering and How Can It Affect Your Business?

We discussed the basics of social engineering and how the different types of attacks are used to exploit unsuspecting victims. We also looked at what makes up a successful social engineering attack and how attackers might use modern technology to increase their reach. Specifically, attackers may utilize deception techniques such as phishing emails or malicious links in order to gain access to personal information or data. Additionally, attackers may use impersonation tactics in order to manipulate their target into giving away information or credentials.

Social engineering is the infiltration of something secure, intending to acquire information or secure access through cunning means. With the use of modern technology, social engineering is now possible with the victims not even knowing. If you are caught unprepared, as a result, this could potentially lead to the downfall of your business. With awareness and the presence of mind, you can easily avoid becoming a victim. One of the commonly used methods is tailgating or entering the premises on the pretense that they are an authorized entity.

Simple practices like refraining from opening suspicious-looking emails and attachments would be very helpful. It is also advisable to implement multifactor authentication in all your systems and to keep your antivirus software updated. Click here to read more of our week-1 blog defining what exactly social engineering is.

Social Engineering scamsWeek 2: Where Does Social Engineering Scams Come from?

In order to prevent these attacks from being successful, it is important for users to remain aware and educated about cybersecurity best practices and protocols. This includes implementing strong passwords that include both upper- and lowercase letters, numbers, and special characters; avoiding suspicious links through email or messaging services; and utilizing two-factor authentication measures when possible–for example, when accessing accounts online or over public Wi-Fi networks. Users should also use secure VPNs whenever possible to protect their remote data..

There are more than 4.74 billion social media users today. Hackers are using social media to entice unsuspecting users into their traps. They create fake accounts that are used in either of the following four ways:. MIPs are bare profiles, usually with seductive profile photos that are meant to get people interested enough to add them as a contact. A hacker will then use this fake MIP to send malware through messenger or post malicious links on your wall. Fully Invested Profiles are intended purpose of fully invested profiles is the same as those created for MIPs. Click here to read more of our week-2 blog about the origin of social engineering.

Cybercriminals Use Social Engineering

Week 3: The Top 5 Ways Cybercriminals Use Social Engineering

Finally, we presented best practices for staying safe online when encountering suspicious links or other potentially dangerous content. For example, links in messages can lead to malicious sites with malware that could compromise users’ personal information and devices. It is also important for users not to respond immediately if they receive an unexpected message from someone they do not know or recognize – even if it appears legitimate – as this could be an attempt by adversaries to gain access to sensitive data via impersonation techniques.

Cybercriminals use social engineering to play on victims’ emotions and gain their trust. There are a number of different ways that cybercriminals manipulate their victims online. Phishing is by far the most common and most effective tactic that hackers use in social engineering. This is where the hacker pretends to be someone that the victim knows, then asks for their login details. There are so many ways that cybercriminals use social engineering for malicious intent these days. Piggybacking, also known as tailgating, is when someone discreetly follows an authorized person into a restricted area of the building. As a business owner, it is crucial to ensure that you educate all your employees fully when it comes to social engineering attacks and other cybercrimes. Click here to read more of our week-3 blog and the top 5 social engineering threats.

By following these tips and remaining vigilant about potential attacks, everyone can make sure to stay safe online! Give us a call if you think you need help strengthening your business against attacks.

The Top 5 Ways Cybercriminals Use Social Engineering

Cybercriminals Use Social Engineering
Cybersecurity, Phishing, Security, , , , , , ,

Advanced technology and cutting-edge hacking techniques have been the main tool that cybercriminals use for online attacks. But did you know that the most effective method that hackers use for enticing victims online is something so much simpler? Cybercriminals use social engineering or in other words, manipulate people by establishing trust and playing on their emotions.

Common Methods of Social Engineering Attacks

There are a number of creative ways that social engineers go about their devious ways. However, there are five ways that stand out on how cybercriminals use social engineering for their personal gain.

Phishing

This method is by far the most common and most effective tactic that cybercriminals use in social engineering. It has been around for years yet people continue to fall for it at an alarmingly high rate. Phishing is common using emails. In fact, anyone who has an email account would likely have received several phishing attempts in their inbox.

Among the earliest phishing emails are those that come from a Nigerian prince who needs your help in getting his inheritance and in return, he will give you a sizable portion of his wealth. Later on, phishing emails became more believable, like an email from what seems to be your bank, asking to verify your account number. Recently, phishing through social media has become rampant, where you would be asked to log in to your account on what seems to be a real social media site but is actually just a clever imitation.

Baiting

Baiting is what cybercriminals use social engineering and is an approach where something is in front of the target victim, hoping to get them to click on a link and fall for the trap. It could be a free movie or song or something that would be of interest to the victim. The link does not give them what was promised and is instead some kind of malware that will cause damage.

Cybercriminals use Social Engineering Pretexting

This kind of social engineering scam is where the hacker pretends to be someone that the victim knows. They might pretend to be the head of IT doing some routine check, then ask for an employee’s login info. Or they might pretend to be a law enforcer or investigator, at which many people would be very cooperative. Because the employee thinks the hacker is a trusted entity, they might willingly give their details.

Quid Pro Quo

This is a type of social engineering attack where the hacker offers you something in exchange for critical information. Let’s say a disgruntled employee has been laid off or had left a company in not so amicable terms. Hackers hunt these disgruntled individuals and offer to buy the information that they can use to attack the company.

Cybercriminals use Social Engineering Piggybacking

Although social engineering these days is through online, there are still plenty of approaches that take place in the physical environment. Piggybacking is one such example. Also known as tailgating, piggybacking is when someone discreetly follows an authorized person into a restricted area of the building. Once they are in, they can easily access computers to steal data.

How to Be Safe from Cybercriminals using Social Engineering Attacks

There are so many ways of how cybercriminals use social engineering for malicious intent these days. However, there are also several things that you can do to keep safe from these attacks.

Many of the preventive measures are actually very simple, starting with never revealing passwords and other sensitive data to anyone. This includes heads of IT departments, people in charge of corporate audits, or even law enforcers.

As a business owner, it is also crucial to ensure that you educate all your employees fully when it comes to social engineering attacks and other cybercrimes. You can check what they already know about the dark web by having them take this 10-question cybersecurity quiz.

We have plenty of tools and resources that can help boost your protection against all kinds of cyberattacks. Call us today and we will be happy to put together a strategy that will keep your business and data as safe as can be!

Where Does Social Engineering Scams Come from?

Social Engineering scams
Cybersecurity, Data Backup, Security, , , , , , ,

Social engineering scams are so much more rampant these days than ever before. There will certainly be suspicious-looking items in your inbox when you check your emails, which are most likely phishing emails. Many people now know to avoid clicking these malicious emails, which is a good thing. But still, their vast amount makes you wonder, where do social engineering scams come from anyway? The very simple answer to that is social media.

How Social Media Is Used for Social Engineering scams

According to the latest count, there are more than 4.74 billion social media users today. For hackers, each of these users is a potential target. Hackers are using social media to entice unsuspecting users into their traps because there is such a large online population. Specifically, they create fake accounts that are used in either of the following four methods.

Manipulating Public Opinion

People can be very impressionable, especially regarding things they see on social media. Social engineers take advantage of this vulnerability to sway the public’s view on certain things, like politics. Political parties routinely create millions of fake accounts to spread information that could sway voters during elections. Online, posts from phony accounts can spread quickly and have a significant impact on voters for very little money. This is what you call Social Engineering scams.

False Advertising

It is very common to see posts on social media where you can supposedly win a prize if you like or share their page. Or how about those pages that are apparently on the verge of closing down and need to dispose of their inventory quickly, where you can get a chance to get one of their products by simply sharing their page. These are nothing but social engineering scams called false advertising.

After Steve Jobs’ death, a viral post claimed Apple was honoring him by giving away iPhones and iPads.. Millions of people from around the world clicked on the malicious link, thinking they were just entering a raffle. What happened instead was that their devices got infected with a nasty virus.

Minimally Invested Profiles or MIPs

Minimally invested profiles are created en masse and are usually bare profiles, usually with seductive profile photos that are meant to get people interested enough to add them as a contact, typically on Facebook. Once the connection has been established, the hacker will then use this fake MIP to send malware through messenger or post malicious links on your wall. That is when they start the social engineering scams.

Fully Invested Profiles or FIPs

The intended purpose of fully invested profiles is pretty much the same as that of the MIPs, which is to get people to click on certain links. But an FIP involves more effort as it is made to look authentic to the eyes of the target victim. It could imitate the account of real contact, and they might try to add you saying that they created a new account because they were hacked, or they forgot the password, and so on.

You can actually spot these fake profiles easily by practicing due diligence. Check out every account before accepting friend requests. If the account is relatively new and is suspiciously lacking in friends or content, then that is a red flag right there.

Protect Yourself From Social Engineering Scams

Social media may be part of our daily lives, but that doesn’t mean you can use it carelessly. Never be caught unaware when you are online, especially when you are using social media. This goes for both your personal and business accounts. If you use social media for business, it’s best to train all your employees in online attack prevention.

We have prepared a 10-question quiz that you can answer just to see how prepared you are to face social engineering scams or attacks. If you feel there is room for improvement, give us a call and we can step in anytime to boost your defence and increase your protection against online threats.

What Is Social Engineering and How Can It Affect Your Business?

social engineering
Cybersecurity, Phishing, Security, Technology, , , , , , ,

Terms like phishing and malware have become very common terms these days because of their widespread use online. Did you know that these activities are but a small part of a much bigger operation known as social engineering?

Definition of Social Engineering

The term might be new but the practice has been going on for centuries. It’s the infiltration of something secure, intending to acquire information or secure access through cunning means. With the use of modern technology, social engineering is now possible with the victims not even knowing. If you are caught unprepared, as a result, this could potentially lead to the downfall of your business.

External Threats in Social Engineering

Businesses these days rely heavily on technology across all operations and as a result, it makes our life easier. This gives social engineers vast opportunities to trick people into providing all sorts of information, such as the following.

Phishing

Phishing is by far the most prevalent form of social engineering attack. It is a very straightforward kind of trickery, and that simplicity is also the reason why it is so effective. Through an authentic-looking email, the hacker would take victims to websites that look real and ask them to log in, which many people would do without a second glance. Just like that, you would just as well be giving the hackers the keys to your network.

Spear Phishing

This kind of social engineering attack is a highly targeted version of phishing. It is directed at specific victims and involves a great deal of preparation, making use of contacts and references very familiar to the targeted victim, making the scam almost imperceptible.

Baiting

Just as the term suggests, this strategy is all about enticing the victim to fall for the bait. There are many approaches to this, like telling them they won something then asking to click on a link to claim the prize, or letting them know that their computer has been infected and again, getting them to click on a link that will supposedly fix the problem.

Internal Threats in Social Engineering

Once a hacker is in the system, there are countless ways that they can steal information or wreak havoc on your business. So getting their foot in the door is of the utmost priority for many of these devious social engineers.

Doing this physically is not as difficult as it might seem. One of the commonly used methods is tailgating or entering the premises on the pretense that they are an authorized entity. Many hackers also take advantage of what they can glean from public information, which is surprisingly a lot, especially if they have the patience to do a regular observation of the target area, or are willing to go dumpster diving.

How to Keep Your Business Safe from Social Engineering Threats

It’s quite scary to think that many use social engineering tactics today, but with awareness and the presence of mind, you can easily avoid becoming a victim. Simple practices like refraining from opening suspicious-looking emails and attachments would be very helpful. It is also advisable to implement multifactor authentication in all your systems and to keep your antivirus software updated.

In conclusion, as a business owner, it would be in your best interest to have all employees undergo training that will equip them with the tools and skills needed to circumvent any social engineering attack. You can find out just how much your staff knows about social engineering and other online threats by having them take this free cybersecurity quiz.

We can help bolster your company’s defenses against online threats of all kinds. From training your employees to updating your network, we can cover for you. Just let us know when you are ready and we will be happy to be of service!